As part of the client company’s anniversary celebrations, we are creating an exhibition in the foyer of its headquarters in Germany, which will later also be displayed at a trade fair. The exhibition consists of three modules, each with four walls, arranged in an X-shaped layout. Predominantly classic and analogue in style, it is aimed at employees and customers alike and presents the company’s multifaceted history. The content is divided chronologically across the three modules. They offer unique insights into the company’s history as well as memorable events and moments involving employees. Visitors can explore all the content during a tour.
The clients approach VISUELL with a concrete idea. The project is subject to tight deadlines from the outset. A kick-off meeting is followed by intensive consultations on design and materials. We develop and present the well-thought-out design before laying out and producing the final, bilingual content. Our services include design, planning, production and installation. For the technical implementation, we work closely with our qualified service providers. The exhibition features high-quality materials such as oiled oak, black wire ropes and powder-coated steel. The information panels are printed on separate sheets and attached with magnets, so that they can be easily swapped out and reused. This enables sustainable use of the modules. The use of different formats creates interesting compositions within the delicate metal structure.
The exhibition’s colour and design language is simple and modern, in keeping with the company’s corporate design. The main colour, anthracite, is complemented by the accent colours metallic blue, bright blue and dark blue. Headings are set in the corporate typeface, whilst body text is in an easily legible sans-serif font. The careful design ensures an elegant and professional appearance that underlines the character of the company.
The exhibition reflects the company’s philosophy and offers a representative yet personal insight into the 50-year history of the firm.
