
Jurymember Laureen
Laureen Seider is a member of this year’s jury for Focus Open 2025, Baden-Württemberg’s international design award. The competition is one of Germany’s most prestigious state design awards and is organised by the Design Centre Baden-Württemberg. It honours products, services and concepts that…

ADC Talent Award 2025
353 things and a silver nail – that is probably the best way to describe Leonie Braitsch’s journey to Hamburg. At the prestigious ADC Festival 2025, her bachelor’s thesis “353 – The (Too) Many of My Things”, produced at the DHBW Ravensburg, was awarded the Silver Nail in the experimental design…

Stefan Sagmeister
Today is better. A perforated slipcase with shiny silver lettering, containing a 240-page book with thread-bound pages and an open spine – a book that makes designers’ hearts beat faster simply through its feel and appearance. In 2024, every VISUELL employee will receive this book as a birthday…

FOCUS OPEN 2024 Gold
We are delighted and incredibly proud: our redesign for the Glems Fruit-Growing Museum has been awarded the FOCUS OPEN Award 2024 in gold in the ‘Public Design, Urban Design’ category! The FOCUS OPEN, organised by the Design Center Baden-Württemberg, is one of Germany’s most prestigious design…

Delicious and sustainable
The annual training sessions at VISUELL are a real highlight. And this year we were all very excited, as it was the first time in the company’s history that Laureen and Luis had organised the training. And it was set to be a fresh and delicious experience: so we went to find out more at the Rapunzel…

Oslo
In recent years, Oslo has become a must-visit destination for lovers of exceptional architecture and forward-thinking museums. We plan to reach this destination for this year’s training programme in a unique way: by plane, coach and ship.
Once we arrive in Kiel, we’ll board the MS Color Magic. Here…

Coffee enjoyment
Just a normal morning in our lovely house with a back garden in the heart of Stuttgart. For most people, the first stop of the day is the portafilter machine in the light-filled attic. The sound of the coffee grinder echoes through every floor, the pleasant aroma wafts into the stairwell and draws…

Air rescue
As we are designing the ADAC magazine “Deins Meins Unsers” for the Württemberg ADAC, we headed to Ulm today to visit “Christoph 22”, the ADAC’s rescue helicopter. Together, Alex, Daniela and I set off with two cameras and a recording device and tried to capture all the emotions, impressions and…

Calendar 2021
The WORT UND FORM calendar provides space for reflection. Simply let go and let your thoughts wander. The human-created form focuses on the origin of the word and its meaning. Less is more. The typography expresses the word through its typeface; the paper through its weight, texture and colour.

The Butterfly Meadow
There is a lively buzz and hum in the meadow behind the StadtPalais. In just a few days, the well-tended, green lawn has been transformed into a wild paradise for butterflies, bees and other insects. The meadow is now called ‘Hermann’s Butterfly Meadow’. But who exactly is Hermann?

Calendar 2020 | Summm
We affectionately call it the mammoth project, or the project where nothing really went smoothly. And when we say nothing really went smoothly, we mean it. But let’s start at the beginning: what we now have in our hands, after more than three months of planning, conceptualisation and design

Plant photography
It’s Monday, 2 September 2019. I look at my ringing alarm clock and realise at that very moment: today is the first day of my training at VISUELL! In good spirits and also a little excited, I set off for the studio on Tübinger Straße for the first time this morning. I have been very creative since…

Innsbruck | Munich
EXTREME – a motto that promises thrills, excitement and fun! Just two days earlier, we found out where our training course would take us, and now the time has finally come. We set off in two VW buses, still a little tired but in good spirits. First stop: the design festival at the paper…

Drifting at the Nürburgring
As I zip up the jumpsuit, I feel a little queasy. Next to me stands “Killer-Hermine” with its engine bubbling away – painted bright red and light green, low, wide, 600 hp, 800 Newton metres – waiting for me to drift around the Müllenbachschleife section of the Nürburgring in it. Of course, I’m not…

Filming
Action, clapperboard, set, and please – these are words that we at VISUELL are unlikely to forget any time soon. Many of us were involved in the exciting filming of the STAHL CraneSystems trainee recruitment film, supporting the camera team led by Lukas Nicolaus.
Early in the morning

London – Further education
Welcome to Great Britain! London Design Festival is calling! This year’s training course takes us to London, the Mecca of design. Not only does the London Design Festival itself beckon, but also museums, exhibitions, shops, installations, traditions and much more.
Our flight to London Heathrow leaves…

Event under the roof
When preparations are in full swing and the entire team is working on the final touches to the various exhibitions, short films, presentations, table decorations and catering, it means that the 9th Event unterm Dach is about to begin.
At 5:30 pm sharp, the first guests arrive and enjoy the unique…

Kazakhstan | EXPO 2017
ACTAHA – which simply means “capital city” in Russian – was the destination for this year’s training trip. Astana, the capital of Kazakhstan, is located approximately 5,100 kilometres east of Stuttgart.
The city in the middle of the Kazakh steppe was only designated the capital in 1997. With just…
